Dropinmag was a magazine I created with my friends involving snowboard, skate, surf and bmx.
The purpose of the magazine was to publish our pictures, to tell tips, techniques and places to ride and ultimately to share and communicate our experience with these sports to other riders. The internet wasn't very popular in those days, so a magazine was the only available link. Dropinmag was a great experience for everyone involved, since we learned a lot about action photography, graphic design, marketing and how to manage a start up company. When the magazine came out, the skate, snow, surf and bmx market increased a lot as a result! New stores opened, new magazines were created, new companies emerged, new skate parks were built and lots lots of young people became involved with these sports! The magazine had grew a lot too, and gradually became a real business to us with no time left to ride anymore.... Internet also started to become increasingly popular and trees very valuable! So we decided to stop it, as its purpose had been accomplished.